Cursos / 1º Ciclo / Faculty of Economy and Business Management :: Economics
SIMULAÇÃO - 2018/2019
3º curricular year
Semestralidade: 2nd semester
Leading Teacher: Prof. Doutora Maria Elizabeth Real
Assistant Professor: Prof. Doutora A definir
Class type and School hours
Development of competences to promote learning through practical experience, equipping students with the knowledge to use the theoretical tools on preparation and evaluation of an applied project.
Students are expected to think about the various management problems in an integrated way, highlighting the
Interaction with the labor market. Application of know-how to know-how and know-how.
The aim is to support students´ reasoning and analytical skills, and they are confronted with situations as close as possible to reality, in which they face a dynamic and sometimes ambiguous context of identifying situations, applying knowledge, anticipating evolutions, taking take lessons and learn lessons.
Skills to be acquired
Teamwork, decision making, oral presentation and writing of reports.
Theoretical classes and analysis of case studies.
Part One - Theoretical Framework
Review of theoretical concepts important for the accomplishment of the simulation work: Strategy, Human Resources; Marketing and Finance
Business Plan - Business Canvas
Part Two - Practical Background
Creativity - The Business Idea
The main business trends
The entrepreneur profile
Development of the project
According to the current evaluation regime in force at the University Lusíada - Norte.
|Title||Fifty things that made the modern economy|
|Editor||Little, Brown Book Group|
|Author||Alves, Manon Rosenboom|
|Title||Marca Pessoal, SA|
|Author||Monteiro, Fátima ; Resende, Marbino e Sá Silva, Eduardo|
|Title||Plano de Negócios|